Engaging the ‘silent majority’ in planning: is digital the answer?

It has long been a concern that traditional planning consultation methods do not adequately capture the views of the majority.

Instead, they tend to be dominated by individuals with certain characteristics – typically older people or retirees, with high disposable income and social capital, and the time and means to attend in person.

This is partially because traditional planning consultation methods, such as public exhibitions, mainly involve individuals physically attending events at pre-specified places and times.

Younger people, students, people with disabilities, and working families with or without children, may find it difficult to attend and engage with such consultation methods.

In addition to this – people are also more likely to engage with the planning system when they are opposed to something.  Research by Shelter found that people opposed to local housebuilding were three times more likely to actively oppose an application than supporters were to actively support it (21% compared to 7%).

However, the majority of people surveyed were actually supportive or neutral regarding local house building.  This means that in many cases, there is a ‘silent majority’ – people whose voices are not being heard by the planning system.

This ‘silent majority’ often includes young people and others who may have the most to gain from new housing, employment and other benefits created by local developments.

In the rest of this blog, we consider the potential of social media and digital apps to make the planning system more accessible, inclusive and representative.

The potential of social media

Social media is everywhere – and as such it has a huge potential to reach and engage people from all walks of life.

Through adverts or posts in relevant groups, information about developments can be shared, with likes and comments providing feedback.  Short questionnaires or polls can also be administered to help gauge public opinion on a range of matters, such as locations, layouts and designs.

At present, social media is not a widely used planning consultation method – however, there is support for it to become so.

In 2016, a YouGov survey explored local councillors’ attitudes towards the use of social media during public consultation.  It found that:

  • 75% of councillors felt that social media was an important or very important engagement tool
  • 74% believed that social media would add value when reviewing planning applications
  • 60% felt that developers should be doing more to engage with local communities through social media
  • 60% believed social media will increase in importance as a public engagement tool over the next three years

It has been argued that social media is a much more relevant way to share information and consult on development proposals, particularly for young people.

It also has the potential to help overcome many of the time and accessibility barriers that prevent people from attending traditional ‘time and place’ consultation events.  And it has an incredible potential reach too – with Facebook having a total of 44 million active users and Twitter 14 million.

There are, however, some concerns – particularly regarding the verification of an individuals’ locality and the public management of negative comments, particularly as users can remain anonymous.  The potential for cyberactivism against a development and the spread of ‘fake news’ are also concerns.  Social media training would no doubt be required for those using social media to consult on developments.

Innovative apps

In addition to social media, digital apps offer an exciting new way for people to engage with the planning system.

Hailed as ‘Tinder’ for urban planning, CitySwipe is a new digital tool being used in Santa Monica’s downtown area to learn citizens’ preferences and concerns about the city’s urban core.  It enables local residents to swipe left or right to indicate their preferences regarding various different urban development scenarios.  For example, users may be asked to choose between different types of outdoor seating.  The app also covers attitudes towards things such as walking, bike lanes, housing and other such areas of interest to urban planners.

If CitySwipe is Tinder, then TrueViewVisuals can be likened to the Augmented Reality (AR) mobile gaming app ‘Pokémon Go’.  AG is a technology that superimposes a computer-generated image on a user’s view of the real world, thus providing a composite view of both.  TrueViewVisuals makes use of this to enable users to use their mobile device to view proposed developments in existing locations and is thus particularly useful in assessing their potential visual impact.

Bootlegger is a mobile app originally designed to film live music, which is now also being applied to the urban planning context.  It enables users to collaborate and share their footage with others, and edit them into a single video.   In Berwick-upon-Tweed, Bootlegger has been used to enable members of the public to make their own ­films regarding planning proposals and the neighbourhood area and share them with others.

ChangeExplorer uses location data to provide users with ‘push notifications’ when they enter a geographic location that is subject to redevelopment plans.  Users can then view and comment on the plans, making it much easier for local residents and visitors to have their say on planning decisions.  It has been used successfully by North Tyneside Council, where it was found to be “an effective tool in encouraging participants to think about what they would like to change and for them to feel empowered in raising relevant issues”.

Enhance and evolve

These are just a handful of the ways in which technology can be used to engage young people and others within the ‘silent majority’.  It is an area which is developing all of the time – as recent reports by the Scottish Government, Future City Catapult and the RTPI show.

It also comes at a time where there is wider discussion of the need to make planning more inclusive.  In order to do this, it is essential that the views captured by planning consultations truly represent the needs and preferences of all local residents.

Of course, online engagement cannot replace the need for traditional consultation approaches and techniques entirely.  Instead, they should complement one another, offering both an enhancement and an evolution of the current planning system.  And in doing so, the planning system can meet both the needs and expectations of an increasingly digital world.


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New year, new high street: it’s time to reshape our town centres (part two)

Dunfermline town centre

This is the second of a two-part blog on high streets and town centres.  In our last post, we highlighted some recent publications that have sought to address the challenges facing our high streets and town centres.

We looked at how towns could work to diversify their retail offer, placing greater focus upon developing experiences and services that are not easily replicated online – such as hair and beauty services, gyms, cinema, restaurants and nightlife.

We also highlighted the benefits of identifying a town centre’s unique selling point (USP), capitalising on the opportunities presented by the widespread growth of technology, and offering various forms of support to local businesses and entrepreneurs.

In this post, we consider how community involvement, good quality inclusive urban design, the promotion of healthy environments and the creation of homes on the high street can all provide ways to promote and support town centres to better meet the needs of local people in a changing retail and economic environment.

A community-focused high street

The town centre has long been considered the beating heart of a community.  As such, it makes sense that any attempt to revitalise them would have local people at its heart.

In Dunfermline, a pilot placemaking project has made use of innovative, interactive methods of engagement with young people to help plan and deliver town centre improvements.

Young people were asked to assess the quality of the town centre and to identify areas where improvements could be made, using tools such as the Place Standard and the Town Centre Toolkit.

There are lots of other great community-focused town centre initiatives. ‘Can Do Places’ aims to engage the local community in order to bring empty town centre properties back into use in various ways, for example, by providing spaces for budding entrepreneurs or supporting community arts and crafts.

Stalled Spaces Scotland is another noteworthy project – with a focus on greening derelict, under- or unused outdoor areas.  As well as improving the look and feel of a town centre, this scheme also aims to involve the local community and schools in the development and use of the spaces themselves.

A healthy and accessible high street

It goes without saying that if town centres are to attract both people and businesses then they must be both attractive and accessible – easily walkable, safe, and clean.  Indeed, amongst its findings, the High Street 2030 report highlights “calls for improved accessibility that is more environmentally-friendly, new public spaces or areas, centres that better serve older people”.

There has also been considerable discussion around how the design of town centres (and urban areas in general) impact upon various vulnerable groups.  We have blogged on this subject on various occasions, focusing in turn on the creation of places that address the needs of older people, people with dementia, autistic people and children.

There has also been widespread discussion of the relative advantages and disadvantages of shared space street design – which has been used by many places in the UK in attempt to revitalise their town centre spaces with varying levels of success.

As well as their role in the creation of inclusive, accessible spaces for all, there has been some focus upon the link between high streets and health.

Last year, Public Health England published guidance on the development of ‘healthy high streets’ – high streets that have a positive influence on the health of local people.  It focuses on elements such as air quality, enhanced walkability, the provision of good quality street design, street furniture, and communal spaces. It argues that the development of healthy high streets will support economic growth as well as community cohesion.

It also approaches the subject of diversity on the high street – recommending that there is an adequate number of healthy and affordable food outlets and limiting the number of alcohol, betting and payday loan outlets.

A high street to call home

Another way of bringing people back into the high street is to have them literally live there.

At the end of 2017, the Federation of Master Builders published a report ‘Homes on our high streets’, which argued that “revitalising our high streets through well planned and designed residential units could help rejuvenate smaller town centres”.

For example, Aldershot, as highlighted in the High Streets 2030 report, has been making use of the Housing Infrastructure Fund to promote residential development in the town centre and has undertaken property acquisition in the town centre, most recently acquiring the former Marks & Spencer  store.

Creating additional homes above shops or in former retail units not only helps to make use of vacant properties and regenerate town centres, but may also help to address housing shortages in many areas.

 Looking to the Future

So while 2019 may present high streets and town centres with some of their toughest challenges yet, there is a wealth of research, experiences and innovative ideas on which to draw.  The newly announced Future High Streets Fund will no doubt be of use to help put these ideas into practice.

And perhaps most importantly of all, local people remain enthusiastic about developing their town centres and wish to see them flourish. As the High Streets 2030 project noted:

The workshops and interactions provided real insight into the challenges faced by town centres. That they are worth fighting for was abundantly evident from the enthusiasm of those participating.”


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The kids are all right? Embedding children’s rights in town planning policy and practice

 

A survey undertaken by YoungScot to accompany the Scottish Government’s Places, People and Planning consultation concluded that the majority of young people felt that they should be involved in planning in their local area and that their local councils should look at ways to support children and young people to do this.

The current Scottish Planning Bill contains a number of provisions that aim to do just that – including enhancing the engagement of children and young people in shaping their local areas through the statutory development plans, and the requirement for planning authorities to use methods that will secure the engagement of children and young people.

The right to participate

This focus upon children’s participation in the planning system can be viewed as part of a wider move towards the greater acknowledgement of children’s rights under the United Nations Convention on the Rights of the Child (UNCRC). The UNCRC sets out the fundamental rights of all children and young people across the world.  It states that the best interests of the child must be a top priority in all decisions and actions that affect children.  There are, therefore, many aspects that are directly relevant to the planning system.

Indeed, the right to participate in decision-making (Article 12); and the right to participate in play, rest, leisure and culture (Article 31) are particularly pertinent.  These include:

  • The right to relax and play, and to join in a wide range of cultural, artistic and other recreational activities.
  • An environment secure from social harm and violence, and sufficiently free from pollution, traffic and other hazards that impede free and safe movement.
  • Space to play outdoors in diverse and challenging physical environments, with access to supportive adults, when necessary.
  • Opportunities to experience, interact with and play in natural environments and the animal world.
  • Opportunities to explore and understand the cultural and artistic heritage of their community, participate in, create and shape it.
  • Opportunities to participate with other children in games, sports and other recreational activities, supported, where necessary, by trained facilitators or coaches.

Child-friendly cities

Children’s rights are also at the heart of the Child Friendly Cities Initiative (CFCI):

A child friendly city is the embodiment of the Convention on the Rights of the Child at the local level, which in practice means that children’s rights are reflected in policies, laws, programmes and budgets. In a child friendly city, children are active agents; their voices and opinions are taken into consideration and influence decision making processes.”

Four key principles of the UNCRC are considered to be particularly pertinent to the CFCI initiative:

  • Non-discrimination – a child-friendly city is friendly and inclusive for all children
  • Best interests – putting children first in all decisions that affect them
  • Every child’s right to life and maximum development – providing the optimal conditions for childhood, including their physical, mental, spiritual, moral, psychological and social development
  • Listening to children and developing their views – promoting children’s active participation as citizens and rights-holders, ensuring their freedom of expression

Awareness and understanding of children’s rights among planners

However, in her research on children’s role within the town planning system, Dr Jenny Wood found that there was little acknowledgement or understanding of children’s rights under the UNCRC.  Indeed, planners commonly believed that the provision of schools, parks and designated play facilities were all that was required in order to meet children’s needs.

Dr Wood argues that if public spaces and the planning process are to become more inclusive, then planners need to develop a better understanding of children’s rights.  In a separate blog, she sets out five key steps to help embed children’s rights in the everyday work of planners and other practitioners:

  • specific children’s rights training for planners
  • government guidance on, and suggested methods for, engagement with children and young people
  • the creation of a robust and routine feedback mechanism between planners and child participants
  • encouraging networking, collaboration, and skills exchange between planners, play workers, and youth workers
  • the collation of an accessible evidence base on children, young people and their relationship to, and use of, the built environment

Future directions

There are some wider signs of progress – including the introduction of Children’s Rights and Well-Being Impact Assessments (CRWIA), which are now required for all new policy developments in Scotland, and new measures that require specific public authorities in Scotland, including all local authorities and health boards, to report every three years on how they have progressed children’s rights as set out in the UNCRC.

The current reform of the planning system offers an ideal opportunity to further advance children’s rights by encouraging and supporting local planning authorities to involve children and young people in planning as part of their everyday practice.


Feeling inspired?  Why not read our previous blog posts on involving children in the town planning process and the creation of child-friendly cities.   

Idox Information Service members can also download our briefing on Planning a child-friendly city via our customer website.

Involving children and young people in town planning

By 2050, it is estimated that nearly 70% of the world’s population will live in urban areas.  In the UK, this figure is expected to be closer to 90%.   This demographic shift, along with population growth in general, means that more children than ever are growing up in urban environments.

This has a number of implications for the town planning system.  Creating a ‘child-friendly’ environment requires much more than just ensuring there are enough parks and play spaces.

As well as having a fundamental human right to participate in decisions that affect them, there are clear links between children’s health, wellbeing and development and the quality of their surrounding environment.  Particular areas of influence include:

  • housing quality
  • road safety
  • the walkability of an area
  • opportunities for cycling
  • play facilities
  • access to greenspace
  • local amenities such as libraries and community/leisure centres
  • environmental pollution
  • community safety/fear of crime
  • access to healthy food choices

One key way to address this is to involve children in the planning process. As well as helping to create safer, more suitable environments for children to grow up in, involving children in decisions about their local areas has a number of additional benefits.  It helps to build social capital, helps children to form a bond with their home city, and fosters a feeling that they can help to make a change in the world they live in. For planners, involving children can help to provide them with a new perspective on how children use their environments, and highlights issues that adults may not recognise or fully understand – potentially leading to improved design.

Participation methods

Research published in 2011 found that children’s voices had been “notably absent from UK planning and regeneration policies throughout the past two decades”. Children’s participation in planning tended to be focused on services that were designed ‘for them’ rather than ‘with them’, and little attention was given to children’s roles in the wider regeneration agenda.

However, there are some examples of successful involvement.  Methods that have been used successfully range from formal mechanisms such as youth councils, child-led surveys and data collection, to informal ones such as photography, computer-aided mapping, model building and role-play.  Dr Jenny Wood reports that she had success with a delightfully low-tech method, where children were asked to annotate A3 OS maps with a range of stickers, post-it notes and pens, to highlight their likes, dislikes, routes to school and any other information they felt was important about their local area.

At the other end of the scale, some particularly innovative examples capitalise on recent technological advances.  These include the use of mobile phone apps to make traffic reports (see Case Study 1 below), the use of Minecraft (see Case Study 2 below), mapping their local area (Children’s Tracks in Norway) and the use of the SoftGIS methodology in Finland.

Case Study: Traffic Agent, Norway

A new app-based initiative in Oslo, ‘Traffic Agent’, directly involves children in transport planning. It enables children to provide direct feedback on road safety, based on their own experiences.  The app makes use of ‘gamification’ whereby users act as “secret agents” for the city, sending immediate reports on their route to school when they come across, for example, a difficult crossing on the street or an area of heavy traffic.

The project lead, Vibeke Rørholt, illustrates its impact: “I received a telephone call from the mother of a little boy who had reported some bushes that meant he couldn’t see when he was crossing the street. And two days later the bushes were cut. She phoned in saying he’s so happy that he could make this happen.”

Case study: Blockbuilders, England

Blockbuilders is an innovative method of involving communities, and children and young people in particular, in the town planning system.

Using the hugely popular game, Minecraft, the Blockbuilders team create a 3D representation of a local area.  The model is then used as the basis for consultation with the wider community, and can be interacted with and played with to enable communities to help design and shape their local areas.  Projects have included the development of Lewes Neighbourhood Plan, the development of a family-friendly park by Brighton and Hove City Council, and an interactive map of Brighton and Hove.

Common success factors for children’s effective participation

There is no one definition of ‘good’ or ‘effective’ participation practice – the most suitable method depends on the age of participants and the nature of the decision that they are being involved in. However, in their review of children and young people’s participation, the Ecorys project identified a number of common ‘success factors’ for children’s effective participation in planning and regeneration. These include:

  • Official recognition of children’s fundamental rights
  • Partnership working, e.g. planners, local government, academics, NGOs, community organisations and residents
  • Involving adults with knowledge and experience of young people’s participation
  • Utilising a range of diverse participation mechanisms
  • Understanding participation as a ‘whole’ process of learning and change
  • Openness and reciprocal learning between children and adults
  • An incremental and realistic approach to goal setting and developing trust/confidence
  • Visibility in the results
  • Embedding at different levels and spatial scales

Challenges

Despite the compelling arguments in favour of children’s participation in the planning system, a number of barriers exist.

There is a general lack of awareness of the purpose, benefits or skills required for facilitating young participation among planners.  Children are often viewed as being incapable of engaging in a meaningful way, despite research concluding otherwise.

Children’s participation in planning is frequently still viewed as ‘special’, rather than as part of general community engagement processes.  It tends to be focused specifically on children’s services, rather than the wider range of universal services, and takes the form of consultation, rather than proper involvement in every phase of the decision making process.

A number of political and structural barriers also limit children’s potential influence – such as competing interests within the planning system and the short timescales often required for decisions.  This can mean that even when the intentions are there, planners themselves may have limited time or influence over the decision making process.

Future steps

However, these challenges are not insurmountable.  As we have seen, through its influence on the design of the urban environment, the town planning system has a huge impact upon the wellbeing and development of children.  By involving children in the design of their local environment, it can help create environments that support children to reach their fullest potential.

Children who are involved and interested in their local environment will hopefully grow up to become adults who are involved and interested in their local environment.  The town planning system is in a unique position to help facilitate this.  And as Enrique Penalosa, former mayor of Bogota, Colombia has said:

If we can build a successful city for children, we will have a successful city for all people”.


Keen to make your city more child-friendly?  Next month we look at the characteristics of child-friendly urban design. 

If you can’t wait, why not download our briefing on Planning a child-friendly city – available to Idox Information Service members via our customer website.

Planning for an ageing population: some key considerations

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On average, the UK’s population is becoming older and living longer, healthier lives.  This is due to historically low fertility rates and reduced mortality rates.  Between 2014 and 2039, the government predicts that over 70% of UK population growth will be in the over 60 age group. Although this trend is partially countered by migration, by 2037 there will be 1.42 million more households headed by someone aged 85 or over.

The implications of population ageing for society are so complex and far reaching that they are impossible to fully predict. However, a key priority is the provision of age-friendly environments.  This is where local government, and planning departments in particular, have a crucial role to play.

In this blog post – the first of two on the implications of population ageing for planning – we highlight some key areas for consideration.

Some areas will be more affected than others

While headline-grabbing statistics paint a very clear picture of the significant growth in the number of older people that is predicted, often they obscure the subtleties of the way in which population ageing will occur across the UK.

In reality, it is likely that population ageing will not occur equally in all areas of the UK.  The degree to which some local authorities – and therefore planning departments – will be affected varies considerably.

The impact of population ageing is measured by a ‘dependency ratio’ – the number of people aged over 65 for every person between 16 and 64.

Recent research has found that coastal localities are likely to have higher dependency ratios than urban areas.  Urban areas will, however, experience a larger overall number of older people.

Dependency ratios will vary considerably between local authorities.  On average, it is predicted that by 2036, there will be over four people aged over 65 for every 10 people aged between 16-64.  However, local figures are likely to vary – from just over 1 in 10 in Tower Hamlets, up to 8 in 10 in West Somerset.

You can see how your own area is likely to change in an interactive map created as part of the Future of an Ageing Population Project.

Differences between the ‘young old’ and ‘older old’

And while there is awareness of the growth in the overall numbers of ‘older people’, another complexity is that ‘older people’ are not a homogenous group. 

As life expectancy increases, the differences between different age groups become more significant.  For example, there are variations in the needs, tastes and lifestyles between the ‘older old’, i.e. those aged over 80, and the ‘young old’ who are just approaching retirement age.

Some planning departments are already taking this into consideration.  Northumberland County Council – who have a higher than average number of older people within their population – use a three phase definition as part of their strategy to prepare for the ageing population. They categorise ‘older people’ into three distinct groups: older workers; ‘third agers’; and older people in need of care.

Understanding social impact and interpretation

The physical environment is commonly understood to be a ‘societal context’ in which ageing occurs.  This is reflected in the term ‘physical-social environment’ – it suggests that there is no physical environment without social interpretation.

However, recent research has found that while planners were reasonably aware of the physical needs of older people, they were less aware of the social and economic contexts of older people’s lives.  This included the links between wellbeing and attractive environments, green space, activity and health, and the positive impact of place attractiveness on social interaction.

Related to this, older people’s social interpretation of the built environment – including the importance of place meanings, memories and attachments ­– is likely to become an increasingly important consideration for planners.  As too is the potential effect of redevelopment on older people – which may include feelings of insecurity and alienation, disorientation, loss of independence, and social exclusion.

Involving older people in the planning system

How to effectively involve older people in the planning system in an increasingly technology-dependent age will pose a number of challenges.

Planners will need to think creatively about options for engagement.  Increasingly, social media platforms and other online media have been used to engage with users.  However, these technologies may not be readily accessible or easily used by older people due to a lack of technological skills or access to the internet.

Older people may also need certain adaptations to support them to become involved – either online or in person – if they have physical or other disabilities.

Negative assumptions about technology’s usefulness held by some older people may need to be challenged or worked around.

Supporting healthy and happy lives

There is no way to fully predict the impact that population ageing will have across all sections of society.  Developing our understanding of the way in which the built environment can help to support and enable older people to live happy and healthy lives – and the implications of this for planning towns and cities across the UK – is increasingly important.

In our next blog post we will look at some of the ways in which planners can help support the creation of age-friendly environments through their influence on the design of the urban environment, transport, housing and the wider community and neighbourhood.


For further information, you may be interested in our other blog posts on the creation of age-friendly towns and cities and the economic opportunities presented by an ageing society.