Digital transformation in government: moving towards 100% digital

Mike Bracken, former Executive Director Digital for the UK Government, on a stage with the word 'Onwards' in the background.

Mike Bracken, former Executive Director Digital for the UK Government, speaking about  ‘The digital transformation of the UK Government ”  Image by gdsteam via Creative Commons

By Steven McGinty

On the 1st March, Companies House, the agency responsible for the UK’s register of companies, announced their intention to become a 100% digital organisation by the end of 2018/19. Over 80% of companies already submit their documents digitally, but the agency is keen to move this figure as close to 100% as possible, highlighting the cost savings and improved levels of service.

However, Companies House is not alone in its digital ambitions. ‘Digital by default’, the idea that digital services should be the most convenient option for people, has been a key policy aim of the UK government.

Digital Transformation programme

In January 2013, the government introduced its first significant venture into digital transformation. The programme, which involved the Government Digital Service (GDS) – the agency responsible for digital transformation – and eight government departments, set out to transform 25 major services in 400 days, with the aim of developing services that were simpler, clearer and faster to use.

By the end of the programme, in March 2015, twenty exemplar projects had been completed, including services as varied as enabling people to register to vote, making a claim for the Carer’s Allowance, and booking a prison visit.

“Death of the self-assessment tax return”

In the March 2015 Budget, the Chancellor, George Osborne, announced a major IT project, which he described as “a revolutionary simplification of tax collection”. At the time, 12 million people were completing self-assessment tax forms every year. But by early 2016 the government expected that five million small businesses and the first ten million individuals would have personalised digital tax accounts, bringing together all their tax details. By 2020, it’s expected that over 50 million individuals and small business will benefit from personalised digital tax accounts.

Although the project has generally been praised, Jamie Morrison, private client partner at HW Fisher & Company, has warned that – apart from the most straightforward cases – automation won’t improve the self-assessment experience. Similarly, Mark Abbs, a tax partner at London-based chartered accountant Blick Rothenberg LLP, has suggested that the five-year time frame might be too ‘ambitious’.

Investment in digital transformation

As part of the 2015 November Spending Review, George Osborne provided £1.8 billion over four years to support digital transformation initiatives.  This included supporting the move towards digital tax accounts, mentioned above, and the introduction of a simple payment mechanism for all central government services.

In addition to this funding, UK Trade and Investment (UKTI) – which works with businesses to ensure their success in international markets – received £24 million to simplify their online services and ensure they can interact effectively with other government services.

More surprisingly, the GDS was given a budget of £450 million over four years – an increase on its previous £58 million a year. This news was particularly positive for those connected with the GDS, as there was concern that their budget (and influence) would be greatly reduced.

Challenges of digital transformation

The biggest challenge to the goal of ‘100% digital’ is that not everyone is able to access digital services (and to a lesser degree those who have access but need support). In 2015, the Office of National Statistics (ONS) found that 14% of households in Great Britain had no internet access, with 31% reporting that this was due to a lack of skills. Other factors for lack of access included the cost of technology (14%) and the cost of accessing the internet (12%).

Elizabeth Rust, in a 2014 Guardian article, highlighted that often those who are digitally excluded need to access government services the most. She offered the example of a jobseeker who lost his Jobseeker’s Allowance because he struggled to access the internet to apply for jobs, particularly as limited access was available at his local library.

This highlights the challenge of achieving ‘100% digital’, and is why although HM Revenue and Customs (HMRC) are now moving towards digital tax accounts, there will still be an option to complete self-assessment returns in the traditional way.

In the 2016 March Budget, George Osborne also provided £71 million of extra funding to support the digital tax roll-out. These additional resources will be used to extend the opening hours of customer service offices that deal with online enquiries and tax credits.  These improved services should be in place by 2017, enabling greater levels of support for users of digital tax records.

Conclusion

Digital transformation provides a major opportunity for improving government services and reducing costs. It’s not a case however of simply replicating existing customer journeys within an online environment. It requires organisations to put people at the heart of their delivery approach. And in turn, this requires significant internal challenge and change.

The ambition for digital transformation will only succeed if the government invests in digital skills, provides services that encourage people to use them, and supports individuals as they adapt to new digital services.


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The Carnegie Trust and the Wheatley Group: showing us how we can tackle digital exclusion

By Steven McGinty

As the government pushes towards ‘digital by default’, a policy which envisions most public services being delivered online, it’s worth remembering that 20% of the UK population still lack basic internet skills. Groups such as Citizens Advice Scotland (CAS) have raised concerns that ‘digital by default’ could significantly impact on vulnerable and marginalised communities, particularly those claiming welfare benefits. However, if every citizen had basic digital skills and could use online government services, it could save the public purse between £1.7 and £1.8 billion annually.

So, which groups are the most digitally excluded?

According to the UK Government’s digital inclusion strategy, digital exclusion occurs among the most disadvantaged and vulnerable groups in society. These include:

  • those living in social housing (approximately 37% of those digitally-excluded live in social housing);
  • those on low incomes (44% of people without basic digital skills are either on low wages or are unemployed);
  • those with disabilities (54% of people who have never been online have disabilities);
  • older people (69% of over 55’s are without basic digital skills);
  • young people (only 27% of young people who don’t have access to the internet are in full-time employment).

What are the main barriers to using online services?

In 2013, the Carnegie Trust carried out research into internet access in Glasgow. The findings suggest that there are three common reasons why people never go online:

  • the comfort of doing things offline (34% of people cited their preference for speaking to people on the telephone, or in person, as the reason they don’t go online);
  • a fear of digital technology and the internet ( 28% were worried about issues such as using technology and staying safe online);
  • the costs involved (20% of people highlighted pressures on incomes and the cost of internet connections).

What are the main drivers for people going online?

More recently, the Carnegie Trust carried out a new piece of research, replicating their Glasgow study in two new locations: Dumfries and Kirkcaldy. The study investigated the main reasons people choose to go online. The findings show that:

  • 56% of people went online to find information of interest to them;
  • 48% went online to keep in touch with friends and family;
  • 44% thought it would be an interesting thing to do;
  • 44% had to go online as part of their work.

 How can we encourage people to go online?

Both Carnegie Trust studies show that each individual’s journey to digital inclusion is different and that a ‘personal hook’ or motivation, such as the opportunity to communicate with family members abroad, is an important tool for encouraging digital participation.

Additionally, they also show that friends and family are an important source of help when people are taking their first steps online. For instance, the case studies in Dumfries and Kirkcaldy highlight that people would appreciate help from ‘trusted intermediaries’ or local groups.  Therefore, it’s important that digital participation initiatives make use of existing communities’ networks and tap into the support available from friends and families.

Wheatley Group

The Wheatley Group, which includes Scotland’s largest social landlord, the Glasgow Housing Association (GHA), has been heavily involved in addressing digital exclusion. They have developed a digital strategy to help social tenants access the internet and are committed to proving free or low cost internet access (maximum of £5 per month).

The Group has also been involved in two pilot projects: one which provides technology to 12 low-rise homes, and the Digital Demonstrator project, which tests the feasibility of low-cost broadband in multi-storey blocks. The pilot projects highlighted two important lessons:

  1. the role of the local Housing Officer was key for engaging with tenants
  2. it was important that communities and neighbours learned together.

In an ideal world, every citizen would be digitally literate, and be able to interact with government online. However, this is not the reality. The work carried out by the Carnegie Trust and the Wheatley Group provides a solid basis for developing digital initiatives and ensuring that citizens and communities are not left out.


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