The next big thing in management and organisational development … why your organisation should be considering reverse mentoring

A jigsaw of a handshake being completed ny two hands.

Think of the modern workplace and a number of features may spring to mind: technological innovations, flexible and remote working, to name a few. However, a more social factor is also at play: the multigenerational workforce. For the first time in history, it is now feasible that a workforce could comprise employees from four different generations, i.e. the World War II Generation (born 1929-1945), Baby Boomers (born 1946-1964), Generation X (born 1965-1979) and Generation Y/Millennials (born after 1980).

The characteristics of a generation

In 2012, Ashridge Business School identified that Generation Y (Gen Y) has grown up in an environment that is very different to previous generations. Additionally, their survey of managers from around the world found that Gen Y:

  • comes to the workplace with different skills;
  • is motivated by different things;
  • thinks differently about learning and development; and
  • approaches work relationships differently.

As noted by Steve Regus, writing for HR magazine in 2012, Gen Y also take a less hierarchical attitude towards work, and place a high importance on mentoring and feedback. The trick, according to Regus, is for organisations to utilise the strengths of this diverse workforce to their advantage, by creating opportunities to learn from each other.

The technological benefits of reversing

One way that some organisations have approached this is through reverse mentoring. Rather than following the usual path of older, more senior employees being assigned a newer colleague to mentor, reverse mentoring (unsurprisingly) sees younger or newer employees sharing their knowledge with company stalwarts. An early champion of this strategy in the 90s was Jack Welch, then CEO of General Electric. Welch recognised the importance of capitalising on the skills of the company’s younger employees, and instigated an initiative that saw older employees learn how to use Netscape. Today, reverse mentoring is commonplace in global companies including Microsoft and Cisco.

Technology is an area in which reverse mentoring is particularly valuable. Having grown up in an age of constant technological change and development, Gen Y are ideally placed to offer insight into how technological innovation can benefit an organisation and its processes. Crucially, technological innovation has also opened up the possibility of working more flexibly, something that is highly valued by Gen Y employees. Senior employees who have taken part in reverse mentoring programmes have also highlighted gaining an insight into the potential benefits of flexible working as one of the positive outcomes of developing a mentoring relationship with a younger employee. Thus, opening up this dialogue between generations can potentially diffuse conflict between the traditional 9-5 generations and the less hierarchical Gen Y.

A two-way street

In practice, reverse mentoring has been found to be less ‘teaching an old dog new tricks’ and more of an exchange of information and experience. At General Electric, one of the most basic benefits for the young mentors was simply the ability to gain contacts in the upper echelons of the company. The mutual benefits of the relationship can also be seen in terms of the insight it offers each party. The older participant gains in terms of gaining new perspectives on the company’s industry, and the thinking of its workforce, while the younger gains a better understanding of the company’s strategies and objectives, and becomes better placed to recommend actions or technologies that may support these.

Reverse mentoring – how to do it

In 2013, Boston College’s Sloan Center on Aging and Work published an evaluation of the implementation of a reverse mentoring initiative by The Hartford, a leading US insurance company. The company’s CEO had identified a need for the company to become more confident in its use of digital technologies, particularly social media, and recognised that its younger employees were best placed to drive this forward. Following a successful initial pilot that went onto become a national initiative within the company, The Hartford highlighted the following factors as crucial to the success of any reverse mentoring programme:

  • the creation of a project timeline;
  • identifying the business objectives – link the reverse mentoring programme to what the business is trying to achieve as far as possible;
  • ensure that mentors are fully informed of what mentees are expecting to get out of the exchange;
  • making sure the initiative has clear agendas and timelines;
  • using the mentor role as a way of keeping younger employees motivated; and
  • encourage both mentors and mentees to be open to the relationship and gaining new knowledge, and to respect that each other approaches learning differently.

The final point is echoed by the majority of companies who have used reverse mentoring within their organisation. Initially, Cisco had issues around more senior employees adapting to younger employees’ more informal way of working. As they, and other reverse mentoring adoptees have discovered, though, the key is commitment to the programme, in recognition of the value it can bring to the business.


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Further reading: if you liked this blog post, you might also want to read Heather Cameron’s post on how entrepreneurship drives growth in the UK.

Female entrepreneurship – making it happen!

By Donna Gardiner

On Sunday 8th March, people around the globe will come together to celebrate the economic, social and political achievements of women as part of International Women’s Day. The day also presents an opportunity to call for greater gender equality.

One of the great success stories for women’s equality has been the increase in women’s employment rates over the past forty years. Indeed, women’s employment levels are now higher than at any other time since records began.

However, despite this great progress, rates of female entrepreneurship have not matched this pace. A recent report by the Ambassador for Women in Enterprise, Lorely Burt MP, notes that only one in five businesses in the UK are majority-owned by women, and that women are significantly less likely than men to start their own business.

The report looked at the ways in which the government could help to address the barriers faced by female entrepreneurs and increase the opportunities available to them. It makes a number of recommendations, in particular:

  • Making available support, including networking and finance, more accessible to women;
  • Being more inclusive in communications with potential female entrepreneurs;
  • Tackling unconscious basis in the presentation of services to women;
  • Making greater, and better, use of the Great Business website, particularly the section targeted at women.

As well as promoting greater equality and choice for women, the report argues that improving support for female entrepreneurs could have significant economic benefits. For example, it cites research by the Women’s Business Council, which estimates that, if women were setting up new businesses at the same rate as men, there would be one million more female entrepreneurs. Indeed, raising the level of women’s employment to the same as men’s could lift GDP by as much as 10% by 2030.

Signs of progress

There are some promising signs of progress. Since 2008, the proportion of Small Medium Enterprises (SMEs) run mainly by women has increased from 14% to 19%.

Recently there has also been an increased focus on broadening young women’s aspirations and understanding of career options while they are still in education, partially as a result of recommendations put forward by the Women’s Business Council in 2013.

In 2014, a follow-up report assessed the progress that had been made against these recommendations. Successful initiatives included a pilot project to help female students develop entrepreneurial skills, and use of the Speakers for Schools scheme to enable successful female entrepreneurs to discuss their experiences with pupils and act as positive role models. We also wrote last year about the importance for girls of having female role models within science and technology, when considering career choices.

The government has also stepped up its support for existing and new female entrepreneurs, recently announcing a £1million challenge fund to help women grow their business online, the introduction of Start Up Loans, the Enterprise Allowance and local growth hubs, and the provision of £1.6 million to support women entrepreneurs in rural areas.

Mentoring can help

Karren Brady, a top female entrepreneur, known for her role on the BBC’s The Apprentice, and as vice-chair of West Ham Football Club, is passionate about female entrepreneurs and SMEs. She suggests that “fear and a lack of confidence can stand in the way of women” and recommends that budding entrepreneurs should find a mentor to help guide them.

She is not the only one to recognise the benefits of mentors for women entrepreneurs.  The government recently announced additional funding for a series of ‘Meet a mentor’ events which are aimed solely at women.

The issue of female entrepreneurship has even found its way into popular women’s magazines such as Elle and Red, both of which have recently been promoting female entrepreneurship, through dedicated sections and discussions on business start ups and highlighting advice and guidance from strong female role models.

There are clearly many facets to tackling the low rates of female entrepreneurship. As well as ensuring that potential women entrepreneurs can access practical support and services, there is a need to tackle the underlying notion held by many that business is a ‘male activity’.

By doing so, women who want to run their own business will be better placed to obtain both the resources and the confidence required to “make it happen”.


Further reading

Whether you are interested in entrepreneurship or equalities, the Idox Information Service can help.

The Burt report: inclusive support for women in enterprise Department for Business, Innovation and Skills, 2015

Maximising women’s contribution to future economic growth: one year on Women’s Business Council, 2014

Realising the potential (under-representation of women in Scottish entrepreneurship), IN Holyrood, No 314 17 Mar 2014, pp73-74 (A49229)

Women and the economy: government action plan Government Equalities Office, 2013

Entrepreneurs: what can we learn from them? Inspiring female entrepreneurs Chartered Institute of Personnel and Development, 2013

Women in business: female entrepreneurship – creating growth and dispelling the myths Federation of Small Businesses, 2011